The Generative AI Playbook for
Executive Messaging and
Employee Engagement

Learn how to leverage AI to improve internal communication and
foster a more connected, productive workforce.

Join our free 7-day email course and gain exclusive insights into integrating AI into your executive messaging and employee engagement strategy, tailored specifically for executives, people ops, and communication leaders.

Who Should Take This Course?

  • Executives seeking to improve internal communication efficiency and drive engagement.

  • Communication leaders seeking to improve trust with audiences and minimize reputational risks.

  • HR leaders aiming to boost employee engagement through AI-driven personalization.

  • Organizations that are ready to implement AI and need a roadmap to ensure success.

What You’ll Learn

  • ✔

    How to use AI tools to transform executive messaging and streamline organizational communication.

  • ✔

    Proven methods to boost employee engagement through AI-driven personalization, data analysis, and real-time feedback.

  • ✔

    A roadmap for implementing AI in internal communication—tailored for HR leaders, executives, and communication teams.

  • ✔

    Key AI trends shaping communication management and how to stay ahead of the curve.

  • ✔

    How to overcome top AI challenges: privacy concerns, misinformation, and maintaining the human touch.

  • ✔

    Why AI leadership is critical for closing the gap between aimless use and guided AI proficiency.

Sign Up for Free

Meet Your Instructor

Bo Breuklander, M.A.

Bo helps organizations solve their most pressing communication challenges through strategic leadership guidance and technology adoption. He’s empowered businesses to streamline their communications, navigate change, and improve engagement by staying current with new technologies like generative AI.

With expertise in leadership communication, crisis management, and digital transformation, Bo partners with organizations to align leadership teams, enhance audience engagement, and ensure scalable and impactful communication strategies.

Over the years, Bo has helped Fortune 120 firms, startups, associations, financial institutions, and healthcare organizations reduce uncertainty, boost employee morale, and build a culture of trust through clear, authentic, and effective communication.

In addition to his experience, Bo has taught communications and public relations at the university level for over six years. He also has a change management certification from Prosci and a master's degree in strategic communications management.

  • 70% of organizations will adopt AI for internal communication by 2025, according to a 2020 Gartner study.

  • According to Grammarly, 80% of workers say generative AI improves the quality of their work, but 52% don't know how to use it effectively.

  • A McKinsey study shows that organizations that use AI effectively see productivity increases of up to 40%, streamlining operations and driving collaboration.

  • 73% of employees feel their workplace communication tools don't meet their needs (Gartner). AI can bridge this gap by enhancing real-time communication and improving engagement.

 

By not embracing AI, you risk falling behind as competitors adopt more efficient, automated communication strategies.

Why You Can't Afford to Ignore AI

What’s Inside the Course?

Lesson 1: Introduction to AI and Its Value for Your Organization

Lesson 2: Experimentation and Strategic AI Usage

Lesson 3: Addressing Top Concerns in AI Adoption

Lesson 4: AI Leadership and the Risk of Falling Behind

Lesson 5: Governance, Ethics, and Responsibility in AI

Lesson 6: Training and Readiness for AI Integration

Lesson 7: Embracing Change and Keeping Humanity Central

Who Should Take This Course?

Executives seeking to improve internal communication efficiency and drive engagement.

Communication leaders seeking to improve trust with audiences and minimize reputational risks.

HR leaders aiming to boost employee engagement through AI-driven personalization.

Anyone from organizations that are ready to implement AI and need a roadmap to ensure success.

  • "His presentation was insightful and engaging and gave me the tools and confidence to speak with leadership about improving internal communications within our organization."

    Communications Director, Town of Lady Lake, Florida

  • "5 Stars - Inspiring and Knowledgeable Speaker"

    President, PRSA Orlando

  • "In his essence, Bo is a problem solver."

    Director of Communications, Content Marketing & Media Relations, Jabil

  • "Bo’s genuine passion for the topic resonated with everyone in the room, and he left our attendees feeling inspired and equipped to make a real difference in their own organizations."

    President, PRSA Orlando

    • Productivity gains: According to McKinsey, AI-driven communication can increase productivity by 20-40%, freeing up valuable time for your team to focus on more strategic tasks.

    • Employee engagement: A study by Deloitte found that companies implementing AI in internal communications saw a 30% improvement in engagement scores.

    • Enhanced collaboration: McKinsey found that organizations using AI for internal communication reported a 30% reduction in response time, boosting team collaboration and reducing bottlenecks.

    • Advancing leadership: 57% of communicators cite executive messaging and employee engagement as top priorities, yet only 34% use AI to address these areas. This course is designed to meet your needs and help you stay ahead in your field.

    • Better work: 64% of internal communicators want to learn more about AI and how it can improve their work (Ruder Finn & Ragan Report).

    Don't let your organization fall behind. Close the gap between AI priorities and implementation today!

    • Executives seeking to improve internal communication efficiency and drive engagement.

    • Communication leaders seeking to improve trust with audiences and minimize reputational risks.

    • HR leaders aiming to boost employee engagement through AI-driven personalization.

    • Organizations that are ready to implement AI and need a roadmap to ensure success.

  • Lesson 1: Introduction to AI and Its Value for Your Organization

    Lesson 2: Experimentation and Strategic AI Usage 

    Lesson 3: Addressing Top Concerns in AI Adoption

    Lesson 4: AI Leadership and the Risk of Falling Behind

    Lesson 5: Governance, Ethics, and Responsibility in AI

    Lesson 6: Training and Readiness for AI Integration

    Lesson 7: Embracing Change and Keeping Humanity Central

  • You've come to the right place! I'll give you the roadmap in our free course.

✺ Frequently asked questions ✺

  • Nope! By not embracing AI, you risk falling behind as competitors adopt more efficient, automated communication strategies.

    • 70% of organizations will adopt AI for internal communication by 2025, according to a 2020 Gartner study.

    • According to Grammarly, 80% of workers say generative AI improves the quality of their work, but 52% don't know how to use it effectively.

    • A McKinsey study shows that organizations that use AI effectively see productivity increases of up to 40%, streamlining operations and driving collaboration.

    • 73% of employees feel their workplace communication tools don't meet their needs (Gartner). AI can bridge this gap by enhancing real-time communication and improving engagement.

  • You will learn:

    • How to use AI tools to transform executive messaging and streamline organizational communication.

    • Proven methods to boost employee engagement through AI-driven personalization, data analysis, and real-time feedback.

    • A roadmap for implementing AI in internal communication—tailored for HR leaders, executives, and communication teams.

    • Key AI trends shaping communication management and how to stay ahead of the curve.

    • How to overcome top AI challenges: privacy concerns, misinformation, and maintaining the human touch.

    • Why AI leadership is critical for closing the gap between aimless use and guided AI proficiency.

  • I'm Bo Breuklander. As your instructor, I bring over 15 years of corporate communications experience and have taught communications and public relations at the University of Tampa for over six years. I'm Change Management-certified by Prosci and have a master's degree in strategic communications management from the University of South Florida. I also support members of Embarc Collective, Florida's premier tech start-up community in Tampa.

  • You've come to the right place! I'll give you the roadmap in our free course.

Take advantage of this opportunity to improve your organization's communication!

Don't miss this opportunity to unlock the full potential of AI for executive messaging and employee engagement. Sign up for our free 7-part email course today and start transforming your communication strategies!